"Go" for everyone to plan, enjoy and relax.
Let "Go" be your travel personal assistant, let us give you a hand keeping your information organized, safe, and ready anytime.
To develop a mobile travel app, that manages reservations, bookings from all other platforms, and personal information, everything from one app. We want to give people the opportunity to forget about tons of emails, and documents about travels and link everything in one place, without being worried about losing them.
Frequent travelers need to keep track of their activities and reservations while traveling. We have observed that keeping time and reservations organized may help travelers to enjoy activities.
How might we help travelers organize their vacations successfully to improve their time and help them to enjoy their vacations?
- User Research
- Proto Persona
- User Interviews
- Industry Analysis
- Affinity Diagram
- Empathy Map
- User Persona
- User Insight
- Problem Statement
- Prioritization Matrix
- Value Proposition
- User Journey Map
- Storyboard
-Competitor Analysis
- User Flow
- Sketch Prototype
- Lo-Fi Prototype
- Guerrilla Test
- Guerrilla Test Analysis
- Iterations
- Hi-Fi Prototypes
User interviews will be conducted to collect qualitative data from participants.
The ideal participants are frequent travelers, around 25 and 35 years old. These people will help to understand what the pain points are when they plan a trip and what can be improved.
"I like to book in advance my travels because I don't want to have any trouble before my trip. I like to disconnect from everything during my vacations."
" I Always do a search on different websites, to have many references for airline tickets and hotels. I also like to know what activities are in the places where I am going to travel."
"Almost half of experiences bookings ---48%--- are happening once travelers arrive at their destination. And the majority of those in-destination searches happen on mobile"
- Passionate for Photography
- Likes to go to restaurants and loves the new food
- Likes to be with friends
- Likes to know new places
- Hiking and walking around the city is one of his favourite plans
- Spend a lot of time of his day on the internet
"When I am on vacation, I like to disconnect from the world"
-Know different places
- Be relaxed and have control of his time
- Likes to travel at least every two weeks
- Want to find the information needed fast
- Try new things
-Outdoor Activities
- Try new food
- He is not organized
- Keep track of his activities
- New places where to go
- Travel with just the necessary gear
- Doesn't like to go through many places to find what he wants
- Budget, can change plans
- Spend too much time planning the travels
- Find new activities, different from the touristic places
Age 31 / Graphic Designer
Lives with his girlfriend
Toronto, Canada
Nicolas, a frequent traveler with a passion for discovering new places, needs to keep track of his activities and reservations while traveling, because disorganization can make him lose track of time and can lead him to lose activities and money.
Frequent travelers need to keep track of their activities and reservations while traveling. We have observed that keeping time and reservations organized may help travelers to enjoy activities. How might we help travelers organize their vacation successfully to improve their time and help them to enjoy their vacation.
"Go" for everyone to plan, enjoy and relax.
Let "Go" be your travel personal assistant, let us give you a hand keeping your information is organized, safe and ready anytime.
Determine if the app runs correctly through pages and the user is able to understand the functionality of the application.
You are a traveler who wants to organize your plans by date and hours, and be able to get documents and bookings in your App.
